Collective Impact
What’s New
![WhatsNew_July_2024](https://www.ctam.com/wp-content/uploads/WhatsNew_July_2024.png)
Content + Connectivity Consumer Insights:
Opportunities for the Future Video Viewing Ecosystem
View 10 key findings and a whitepaper executive summary here.
What we do.
![Drive Collab Icon@2x](https://www.ctam.com/wp-content/uploads/Drive-Collab-Icon@2x.png)
Strengthen the Business
![Marketing_Icon@2x](https://www.ctam.com/wp-content/uploads/Marketing_Icon@2x.png)
Mitigate Piracy & Password Sharing
![Enrich Icon@2x](https://www.ctam.com/wp-content/uploads/Enrich-Icon@2x.png)
Amplify Broadband Value
![DriveSucees_Icon@2x](https://www.ctam.com/wp-content/uploads/DriveSucees_Icon@2x.png)
Improve Consumer Content Discovery
Battling Piracy
Leading the efforts to address the $50B+ threat of content piracy and consumers’ security risk.
![piracy_2a-1](https://www.ctam.com/wp-content/uploads/piracy_2a-1.jpg)
![Cord Cutting Migration Cord Cutting Migration](https://www.ctam.com/wp-content/uploads/cord-cutting-migration.jpg)
Gig Speed Amplification
Communicating broadband superiority for powering connected lifestyles and helping consumers make smart choices when considering streaming and other content choices.
“Thinking Out Loud” Podcast
![logo-xumo-600](https://www.ctam.com/wp-content/uploads/logo-xumo-600.png)
![logo-amc-600](https://www.ctam.com/wp-content/uploads/logo-amc-600-1.png)
Episode 50
Innovation Interplay: The Fusion of Tech, Content, and Partnerships in Entertainment
![Ep49_Pic_CrossPromos](https://www.ctam.com/wp-content/uploads/Ep49_Pic_CrossPromos.png)