Matthew Ball is CEO of Epyllion Industries, a venture and corporate advisory firm, a Venture Partner at Makers Fund, and advisor to Telefilm Canada. From 2016-2018, he served as the global Head of Strategy for Amazon Studios, and prior to that was a Director at The Chernin Group’s Otter Media. He holds bylines at New York Times, The Economist and more.
Videos and Interviews
Marketing in the Age of the Streaming Wars
Feb. 2020
This Sundance Panel touches on how each streaming service will initially and then need to position themselves, the flaws of the “race to scale” and the overlooked importance of execution, why Disney+ was so successful, and more.
The Future of Cloud Gaming, Interactive Streaming and the Metaverse
April 2020
Insights and future predications about cloud gaming, interactive streaming and the metaverse in context of COVID-19.
Articles
Content, Cars and Comparisons in the “Streaming Wars”
Streaming content spend needs to be handicapped based on the ability of a network to create hits and a library of value. As a result, the gap between the biggest and smallest spenders is tighter than the topline numbers suggest.
The Flaws of Subscription and SVOD Fatigue and the Streaming Wars
The most popular narratives hide the truth of competition, scalability, and monetization.
11 Lessons from the Success of Disney+
For all of Disney’s success in the media industry and with Disney+, its SVOD lessons are remarkably conventional and broadly applicable