Areas of Expertise:
Data Integration | Growth and Acquisition| Market Insights
TransUnion is a global information and insights company with over 12,000 associates operating in more than 30 countries. We make trust possible by ensuring each person is reliably represented in the marketplace. We do this with a Tru™ picture of each person: an actionable view of consumers, stewarded with care. Through our acquisitions and technology investments we have developed innovative solutions that extend beyond our strong foundation in core credit into areas such as marketing, fraud, risk and advanced analytics. As a result, consumers and businesses can transact with confidence and achieve great things. We call this Information for Good® — and it leads to economic opportunity, great experiences and personal empowerment for millions of people around the world.
TruContact Branded Call Display (BCD) Improve customer engagement, protect your brand by adding context to the mobile call display – now with Rich Call Data (RCD). With call spoofing and scams at an all-time high, and 88% of business calls going unanswered, getting voice calls through is no small feat. One way to win back trust, enhance engagement and improve the customer experience? Give customers all the information they need to know and trust who’s calling, so they answer. With Branded Call Display (BCD), a centralized caller identity management platform, enterprises can add context to phone calls to improve customer engagement and protect their brand. Now, enterprises can add Rich Call Data (RCD), including name, number, logo, reason for the call— and verification the call hasn’t been spoofed—to the mobile display
BRANDED OUTBOUND CALLS INCREASE ANSWER RATES Verify that you’re a legitimate business with authenticated, branded calls that get through to customers. Branded Call Display informs consumers with business name, number, logo and reason for the call—even before they answer. Our solution leverages STIR/SHAKEN call authentication to verify the number, and the data, have not been spoofed. How Branded Call Display Works Branded Call Display provides a centralized caller identity management platform to personalize your calling brand. Demonstrate a modern digital approach to restore trust, improve performance, and protect brand reputation. With Branded Call Display, you get unparalleled mobile reach. Protect your brand, improve the customer experience, increase engagement, and reach more customers with verified calls customers can trust.
Key Contact Information
Brenda L. Boyden
Director, Communications Market Development, US Diversified Markets
TransUnion
Email: brenda.boyden@transunion.com
Phone: 770.286.4527
